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Chapter 2
Background
Research points to the effectiveness of educational interventions to raise awareness of ageist attitudes
and behaviours and to challenge them.64 For example, a study in the United States found that a videobased educational intervention was effective in reducing ageism among aged care workers.65 This study
found long-term, positive changes in participants’ attitudes, thinking, behaviour and language, following
a single, video-based education session.
Interventions that aim to foster positive interactions between people of different generations have
also been shown to be effective in reducing ageism against older adults.66 However, intergenerational
contact alone is not sufficient; the quality of contact plays an important role.67 For example,
‘home share’ programs, which match older adults who live alone with younger people in need of
accommodation, provide opportunities for sustained intergenerational contact and may have the
added benefit of reducing ageist stereotypes and attitudes among those involved.
A third type of ageism intervention combines education and intergenerational contact. A systematic
review and meta-analysis of ageism interventions commissioned by the WHO for its 2021 Global Report
on Ageism, found that combined interventions, along with educational and intergenerational contact
interventions, resulted in improvements in participants’ attitudes towards older adults and knowledge
about ageing.68
The review also identified notable gaps in the current ageism intervention literature. First, the majority
of interventions that have been formally evaluated are from the United States, and while there is
some translatability, it is important for interventions to be tested in other contexts. Secondly, most
evaluations of ageism interventions have taken place in formal educational settings (ie, schools,
universities) and targeted students, with only a small number delivered in non-formal learning settings
(eg, workplaces or community centres).69
Given these gaps, the present research contributes to a greater understanding of the effectiveness of
an educational intervention for workers in aged care and community settings in the Australian context.