the SDSI, with the Implementation Coordination Unit (ICU) in the Prime
Minister’s Department appointed as the coordinator. 95
Under the ICU’s coordination, four product/service clusters were formed, namely
the food and drinks, homestay, handicrafts, and health products and services
clusters. A ministry is assigned to each of the Cluster as the agency in charge to
provide the needed support in terms of both product and human resource
development, such as R&D, product standards, human resources trainings and
strengthening of business management:
NO.
PRODUCT/SERVICE
LEADING MINISTRY
CLUSTER
(as of 2012)
1.
Food and Drinks
Ministry Agriculture and Agro-based Industry
2.
Homestay
Ministry of Tourism
3.
Handicrafts
Ministry of Information, Communication and
Culture
4.
Health Products and Services
Ministry of Rural and Regional Development
Source: ICU, ‘Garis Panduan Perlaksanaan Program Satu Daerah Satu Industri (SDSI)’
(ICU, 2012) <http://www.icu.gov.my/pdf/arh_pk/gp_sdsi_2012.pdf>
Apart from the above, in order to support local entrepreneurs to promote and
market their SDSI products/services at the domestic and international levels, the
Ministry of International Trade and Industry (MITI) was assigned to lead a fifth
cluster known as the Promotion, Marketing and Entrepreneurial Development
Cluster. Under this Cluster, the MITI provides, among others, various types of
trainings for local entrepreneurs and regularly organises “Showcase SDSI” during
which various SDSI products are exhibited to the public. 96
An important facet of the SDSI is that it encourages sustainable income generation
for local residents that also supports other enterprises within the local economic
value chain, including the supply of manpower, raw materials, production,
ICU (n 91), 5, 6
Ministry of International Trade and Industry (MITI), ‘MITI Rancak Promosikan Produk dan Perkhidmatan SDSI’
(MITI,
25
November
2010)
<http://www.miti.gov.my/cms/content.jsp?id=com.tms.cms.article.Article_824534b7-c0a81573-111a111afd159ad5>accessed 1 October 2014
95
96
25