(iii) Changing market Due to the increasing demand for aged care in Malaysia, a new industry player has been introduced namely, Senior Living Lab by PEMANDU which is looking into introducing a new act and regulations, planning guidelines, developing research and pilot projects, care 57 options and other new products. There are currently wider range of housing with care options provided by the private sector and NGOs, domestic help/care (via foreign maids, largely untrained) and home nursing (private operators, outside existing regulations). The Continuum of care 24. There are multiple levels of continuum of care of older persons. The care services in Malaysia are fragmented as various ministries or departments are involved in the provision of these services. There is no continuum of care for older persons in Malaysia and also the lack of support services for older persons to maintain themselves in their homes. Currently, if the older persons become sickly and disabled, they will go straight to hospital to receive treatment. In addition, she stressed the need to intensify care supports for older persons and not only focusing on financial support. 57 Seniors Living (Aged care) – meeting the needs to build an ecosystem that provides holistic aged care with three work streams (i) retirement village (development of communities with active ageing in place), (ii) Home care/mobile services (providing clinical care at the comfort of their (seniors) own existing home, (iii) institutional care (transformation of these nursing and old folks home) (source: Economic Transformation Programme, National Key Economic area (NKEA): Healthcare, Link Healthcare Event, 24 April 2013 p. 38) 62 REPORT ON CARE SERVICES FOR OLDER PERSONS AND SUPPORT FOR CAREGIVERS