Part II: Preventing torture: NHRIs in action
• using social media platforms – such as Facebook, Twitter, YouTube, Instagram and LinkedIn
– to engage directly with audiences
• involving and mobilising artists
• preparing opinion editorials and Letters to the Editor
• developing community awareness spots for radio and television
• placing advertisements in major newspapers
• incorporating the issue into popular television drama series or radio programmes
• distributing posters and leaflets
• organizing a public petition.
Public awareness campaigns should integrate gender in their content and methodology, for example
by including gender-related priorities in its messages and ensuring visibility of women and men
Commissioners, staff, and other stakeholders in media outreach.
It is important to select an appropriate time to launch the campaign. One option is to use the
momentum created by various international days, such as
• International Day in Support of Victims of Torture; 26 June
• Human Rights Day; 10 December
• International Women’s Day; 8 March
• International Day against Homophobia, Transphobia and Biphobia; 17 May
• International Day of the Girl Child; 11 October
• World Children’s Day; 20 November
• International Day for the Elimination of Violence against Women; 25 November
• World AIDS Day (for a campaign on issues related to HIV/AIDS in prisons); 1 December.
Insights from practice:
As a result of the three-year joint project “A Continent United Against Torture”, between the
Network of African National Human Rights Institutions (NANHRI) and the APT, NHRIs agreed
to commemorate the African Pre-Trial Detention Day on 25 April (the day of adoption of the Luanda
Guidelines on the Conditions of Arrest, Police Custody and Pre-Trial Detention in Africa). The day
was officially adopted by the African Commission on Human and Peoples’ Rights and 25 April 2016
marked the inaugural African Pre-Trial Detention Day.
The Kenya National Commission on Human Rights marked the African day on pre-trial
detention for the first time in Kenya on 25th April 2016 at Langata women prison. Subsequently,
the Commission in collaboration with other partners working within the criminal justice system have
conducted activities at Nairobi Remand and Allocation prison (2017) and Mathari National Teaching
and referral Hospital (2018). Various activities including inspections of places of detention, public
lectures to publicize and provoke dialogue the Luanda Guidelines and media awareness have been
conducted with the aim of providing a basis for the development of national level awareness raising
and advocacy on the implementation of the guidelines.
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