Conceptualizing and Measuring Democracy 3 45 The language itself has captured and currently ironically reflects the deteriorated, poor state of affairs. Filipinos use the term pagpag (shake, shaken) in a context not used 15 or 20 years ago; it now refers to left-over, spoiling food retrieved mostly from restaurant dumps and trash cans, literally shaken (pagpag) to free it from dirt and other contaminants and recycled to become standard fare for dirt-poor citizens. Pagpag was known in the past as kanin baboy (pigs' fare), treated even by the poorest of the poor then as unfit for human consumption. Now, a new breed of entrepreneurs work the informal economy by recycling traditional kanin baboy into pagpag. Their innovative industry – a fast growing, cheap, massive food-feeding program -- makes a singularly patriotic contribution towards improving the country's employment, nutritional and poverty statistics.