However, as in many countries, Vietnam’s tourism Tourism is a broad, complex and diverse industry industry has been severely impacted by COVID-19. in Vietnam. Figure 1 provides a high-level overview In 2020, due to the impacts of COVID-19, Vietnam of the key components that makeup the tourism welcomed just 3.7 million international tourists – value chain. Across each component of the value a sharp fall of 80% compared to 2019 – and 56 chain, businesses range from multinational million domestic tourists, a decrease of 34% on companies to localised, family-operated micro- the previous year. While Vietnam has re-opened businesses. The tourism sector also includes a its borders to international visitors, the industry’s mix of public and private actors. Increasingly, recovery is likely to be slow and many businesses tourism-related goods and services are being in both the formal and informal sector are delivered via the ‘gig’ or platform economy.11 9 struggling to re-emerge.10 Figure 1: Components of the tourism industry Transport Food and beverage Accommodation Support services and shopping Travel and Tourism Culture and heritage Tours and attractions Travel facilitation and booking Sport and leisure Responsible business conduct and the tourism industry in Vietnam • Guidance for companies • 2022 | 11