Asia Pacific Forum of National Human Rights Institutions 2.2 Communication with stakeholders Evaluation findings Outcome indicator: Communication Performance rating: Needs more work During the reporting period the APF undertook a range of information and promotional activities on the role and functions of NHRIs and the activities of the APF. These communication activities are designed to: • improve awareness among political and administrative decision-makers and the wider community of the value and importance of NHRIs • improve awareness among relevant regional governments and agencies of the appropriate functions, powers, structures and legislation for NHRIs established in accordance with the Paris Principles • improve awareness among NHRIs of the legislation, casework, techniques, procedures and outcomes of other institutions both within and outside the region, and • provide information about APF activities to member institutions, governments, UN agencies, NGOs and the general community. The APF employs a number of communication channels to inform members on the role and function of NHRIs and to promote the activities of the APF. Website The APF website was upgraded in July 2011 with content organised in a way that better reflects the needs of different groups of visitors (APF members, new NHRIs, partners and other stakeholders). New content was uploaded on, at least, a monthly basis and often more regularly. While there has been a decline in overall usage of the APF website during the year, as show in Figure 5, it still remains relatively high at 51 379 visits and 117 613 page views. Importantly, the satisfaction of members with the website remains high, at 4.3 out of 5. In particular members rated the relevance of the information on the website very highly. Figure 5: Visits to the APF website over time (2009–2012) 160 000 Visits Page views 140 000 120 000 100 000 80 000 60 000 40 000 20 000 0 2008-09 2009-10 2010-11 26 | 2. Enhance members’ communication, cooperation and engagement 2011-12