MDA | Race Reporting Handbook
Navigating Statements:
When reporting statements from
anyone, especially those in positions of
power, such as politicians, community
leaders, and industry leaders, journalists
must exercise caution to prevent
misinformation. Fact-check all quotes,
regardless of who they are from, and, if
they are inaccurate, include the context
of their inaccuracy in the story. This
approach ensures that readers are not
misled by false or misleading statements.
EXAMPLE: If a politician
inaccurately claims that "crime
rates have doubled," the report should
include fact-checked data and clarify
the inaccuracies: "Contrary to the
politician's statement, crime rates
have remained stable over the past
five years according to the Australian
Bureau of Statistics (2023)."
Avoid reproducing quotes verbatim
without additional context, as this
can perpetuate harm and spread
misinformation. Instead, provide the
necessary context to inform the audience
accurately and responsibly.
EXAMPLE: (Not real headlines) A
headline such as "Outrage as Refugees
Flood the Border" should be replaced
with a more accurate and balanced
headline like "Increased Refugee
Arrivals Prompt Policy Change”
This approach ensures that the headline
reflects the content of the story without
inciting unnecessary emotions.
ONGOING PROFESSIONAL
DEVELOPMENT
Bias can influence how information is
gathered, interpreted, and presented.
Training staff to recognise and address
these biases, as well as engaging in
active anti-racism training and initiatives,
is essential for an editorial process
that aspires to fairness and objectivity.
This training should start with, and be
mandatory for, media executives and
editors and involve:
Extend your learning here with the
Australian Human Rights Commission Racial Hatred Act : Checklist for Media.
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Handling Clickbait Headlines:
Clickbait headlines, designed to generate
outrage or attract clicks, undermine
journalistic integrity and contribute to
the spread of misinformation. Journalists
and editors should pause and reconsider
the use of sensationalist headlines,
striving instead for accuracy and context.
Sensational headlines can skew public
perception, leading to unfounded fear
or anger that can have real life impacts,
such as violent attacks, on affected
communities along with reducing trust,
credibility and consumption.
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Awareness Workshops: Conduct
regular workshops to educate staff
about various unconscious biases and
their potential impact on reporting.
Diverse Teams: Create diverse editorial
teams who are encouraged and
afforded cultural safety to provide
a range of perspectives based on
lived experiences on content, not as
an expectation but when personally
desired. This would require broader
structural support, including reviews
of recruitment, retention, and other
institutional policies with the aims of
strengthening First Nations cultural
safety and anti-racism.
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