Endnotes
1
World Health Organization, Global Report on Ageism (2021) ix.
2
Australian Human Rights Commission, What’s age got to do with it? (2021) <https://humanrights.gov.au/our-work/agediscrimination/publications/whats-age-got-do-it-2021>.
3
See for example Australian Human Rights Commission, Fact or Fiction: Stereotypes of Older Australians (2013) <https://
humanrights.gov.au/our-work/age-discrimination/projects/fact-or-fiction-stereotypes-older-australians>; Australian
Human Rights Commission, What’s age got to do with it? (2021) https://humanrights.gov.au/our-work/age-discrimination/
publications/whats-age-got-do-it-2021; TJ Thomson et al, ‘Visibility and invisibility in the aged care sector: visual
representation in Australian news from 2018-2021’ (2024) 190(1) Media International Australia 146-164 <https://journals.
sagepub.com/doi/full/10.1177/1329878X221094374>; Vivienne Selwyn, ‘Critical perspectives on media representations
of ageing in the Australian press: Sydney Morning Herald (SMH), Daily Telegraph, Newsonline, The Australian and
The Conversation, 2010-2016’ (MRes Thesis, Macquarie University, 2017) <https://doi.org/10.25949/19434872.v1> and
Muhammad Asim Imran, ‘Redefining older Australians: moving beyond stereotypes and consumer narratives in print media
representations’ (2023) Media International Australia <https://journals.sagepub.com/doi/full/10.1177/1329878X231208788>.
4
Australian Human Rights Commission, Fact or Fiction: Stereotypes of Older Australians (2013) <https://humanrights.gov.au/
our-work/age-discrimination/projects/fact-or-fiction-stereotypes-older-australians>.
5
Australian Human Rights Commission, What’s age got to do with it? (2021) <https://humanrights.gov.au/our-work/agediscrimination/publications/whats-age-got-do-it-2021>.
6
See Appendix.
7
Sven Brodmerkel & Richie Barker, ‘Hitting the ‘glass wall’: Investigating everyday ageism in the advertising industry’ (2019)
67 The Sociological Review <https://www.researchgate.net/publication/331628259_Hitting_the_%27glass_wall%27_
Investigating_everyday_ageism_in_the_advertising_industry> and Sven Brodmerkel & Richie Barker, ‘Making sense of
‘ambiguous ageism’: a multi-level perspective on age inequality in the advertising industry’ (2022) 15(2) Creative Industries
Journal 121-145 <https://doi.org/10.1080/17510694.2021.1911536>.
8
See Ageism Awareness Day founded by EveryAGE Counts <https://www.everyagecounts.org.au/ageism_awareness_
day_2024>; TJ Thomson et al, ‘Improving Coverage of Older People in Australian News’ (2022) <https://research.qut.
edu.au/royalcommissionagedcare/wp-content/uploads/sites/361/2022/05/Improving-Coverage-of-Older-People-inAustralian-News.pdf>; Older Persons Advocacy Network (OPAN), Media reporting guidelines <https://opan.org.au/
about-us/news-and-media-centre/media-reporting-guidelines/>; World Health Organisation, Global Campaign to Combat
Ageism ‘Quick Guide to avoid ageism in communication’ (2021) <https://www.who.int/publications/m/item/quick-guideto-avoid-ageism-in-communication>; Southern Melbourne Primary Care Partnership, Framing Age Message Guide (2021)
<https://static1.squarespace.com/static/622feda0bf4f7d3815edc83c/t/625514a05af52a5059f9612e/1649743022817/
framing_age_message_guide_final.pdf>; and Simone Hausknecht et al, Reframing Ageing in Australia (June 2020) <https://
d3n8a8pro7vhmx.cloudfront.net/benevolent/pages/393/attachments/original/1594191546/Reframing_Ageing_-_Final_
Report.pdf?1594191546>.
9
Muhammad Asim Imran, ‘Redefining older Australians: moving beyond stereotypes and consumer narratives in print media
representations’ (2023) Media International Australia <https://journals.sagepub.com/doi/full/10.1177/1329878X231208788>;
Screen Australia, ‘Seeing ourselves 2: Diversity, Equity and Inclusion in Australian TV drama’ (2023) <https://www.
screenaustralia.gov.au/getmedia/233e459c-e340-49bc-8de2-9f04a846632b/Seeing-Ourselves-2-Full-Report-AccessiblePDF.pdf>.
10 See Appendix.
11
See Appendix; Susan Luckman et al, ‘’The devil is in the level’: understanding inequality in Australia’s Film, TV and Radio
industries’ (2019) 176(1) Media International Australia 3 <https://doi.org/10.1177/1329878X19892772>; Lisa French, ‘Gender Still
Matters: Towards Sustainable Progress for Women in Australian Film and Television Industries’ in Susan Liddy (ed), Women
in the International Film Industry (Palgrave Macmillan, Cham, 2020) 271 <https://link.springer.com/chapter/10.1007/978-3030-39070-9_16#citeas> and Lisa French, ‘Gender the, gender now: surveying women’s participation in Australian film and
television industries’ (2014) 28(2) Continuum 188 <https://doi.org/10.1080/10304312.2014.888040>.
12 Celia Lam, ‘Representing (real) Australia: Australia’s Eurovision entrants, diversity and Australian identity’ (2018) 9(1)
Celebrity Studies 117 <https://www.tandfonline.com/doi/full/10.1080/19392397.2018.1432354>; and Ann Sanson et
al, ‘Media Representations and Responsibilities: Psychological Perspectives’ (2013) Australian Psychological Society
<https://psychology.org.au/getmedia/72f0e528-c025-44d9-b7b4-2823872b51fa/position-papermedia-representationsresponsibilities.pdf>.
13 Ade Djajamihardja et al (Australian Government and Screen Australia), ‘Seeing Ourselves 2: Diversity, equity and inclusion
in Australian TV drama’ (2023) <https://www.screenaustralia.gov.au/getmedia/233e459c-e340-49bc-8de2-9f04a846632b/
SeeingOurselves-2-Full-Report-Accessible-PDF.pdf>.
14 See Appendix.
42
Shaping Perceptions: How Australian Media Reports on Ageing